Tips for Offline Marketing.
A business’ online presence is essential; meeting customers from around the world, connecting with people you probably wouldn’t meet in person, opening doors that would have seemed…
A business’ online presence is essential; meeting customers from around the world, connecting with people you probably wouldn’t meet in person, opening doors that would have seemed…
Crucial to the development of any economy are its small and medium scale enterprises (SMEs), but one of the downsides is that most SMEs are run by…
Nigerian women have proven their grit in the areas of business and governance. Nigeria is home to female entrepreneurs such as Folorunsho Alakija, who according to Forbes…
It is very common in Nigeria to refer people for jobs, or as it is popularly called ‘man know man’. On the surface, it seems that using…
In case you haven’t noticed, there are more than a few entrepreneurs online daily talking and marketing the same kind of business, and offering the same services.…
The intention of every business owner is to build a sustainable brand, this includes the name, logo, colour, website, marketing strategy, business location and so on.…
Entrepreneurs, it’s that time of the year again! It’s time to go over your end of the year checklist. Here are 10 areas you should look…
Small businesses may have challenges standing out among the big brands during the holidays. Big brands have the financial muscle to spend millions of naira on campaigns,…